Marketing Opportunities

IIR Middle East has the most comprehensive database of telecoms and enterprise customers in the Middle East / North Africa region.

Several marketing opportunities are available at MECOM 2010 to help maximize your company's exposure at the event. Sponsors and exhibitors have the opportunity to be part of the following activities undertaken by MECOM at no charge:

Direct Mail (Postal Mail)

Comprehensive information about the exhibition and exhibitors by way of invitations, leaflets, VIP invitations and other promotional aids will be distributed to decision makers from the target sector.

Electronic Campaign

A substantial and continuous online visitor promotion campaign is undertaken, targeting key decision makers from each industry sector.

MECOM Website

The MECOM 2010 website (www.mecomexpo.com) attracts over 1 Million visits per year and provides potential visitors and press with the latest show and exhibitor information.

E-newsletters and e-exhibitor preview

Monthly newsletters featuring exhibitor previews are distributed to over 30,000 contacts every month.

Exhibitor preview highlighting the products and solutions are emailed to pre-registered visitors 3 weeks prior to the event to maximize exposure and awareness for sponsors / exhibitors.

MECOM Show Catalogue

In partnership with Comm., IIR Middle East will be producing the Official Catalogue for the exhibition. The catalogue will contain an alphabetical list of exhibitors, a description of their exhibits, general information about the exhibition and advertisements.

Trade Media Advertisements

MECOM is partnered with leading industry publications in the region promoting the show through regular advertisements, editorials and distribution of invitations.

Newspaper Advertisements

A comprehensive advertising campaign encompassing the Middle East region is being undertaken. The campaign, in English and Arabic, will engage leading consumer press.

Public Relations Campaign

Through an ongoing programme of press releases, press relations and press conferences, news of the exhibition will reach a vast range of trade professionals throughout the wider Middle and Near East, Indian Sub-Continent, and International media. The campaign will ensure regular and extensive exposure throughout the target area.